FEATURED PRODUCTS

  • "Rain Cuff" Reflective Wool Beanie "Rain Cuff" Reflective Wool Beanie Quick View

    "Rain Cuff" Reflective Wool Beanie

    $69.00

    ALL OVER REFLECTIVE YARN - 100% WOOL W/ POLAR FLEECE LINING 90% SOFT WOOL 10% REFLECTIVE YARNS ALL-OVER REFLECTIVE KNIT REFLECTIVE LOGO PATCH
  • Camo 5-Panel Reflective Cap Camo 5-Panel Reflective Cap Quick View

    Camo 5-Panel Reflective Cap

    $45.00

    The 3M Reflective Camo 5-Panel cap features everything to keep you running and riding safe at night. With a 3M Reflective  Scotchlite adjustable strap, all-over reflective polka dot pattern and 100%...
  • "Diamond" 3M Reflective Sweatshirt Crew "Diamond" 3M Reflective Sweatshirt Crew Quick View

    "Diamond" 3M Reflective Sweatshirt Crew

    $179.00

    ALL OVER DIAMOND PRINT REFLECTIVE PATTERN - 100% COTTON FRENCH TERRY. 100% HEAVYWEIGHT FRENCH TERRY FLEECE 4-WAY STRETCH REFLECTIVE ALL-OVER TRANSFER ATHLETIC V-PATCH REINFORCED NECK
  • "Diamond" 3M Reflective Sweatshirt Hoodie "Diamond" 3M Reflective Sweatshirt Hoodie Quick View

    "Diamond" 3M Reflective Sweatshirt Hoodie

    $199.00

    ICNY fleece is 100% cotton french terry with large amounts of reflective applications for hi-visibility. Heavy weight for extra warmth. Great to pair with our Fall Outerwear Jackets. 100% HEAVYWEIGHT FRENCH TERRY...
  • "Rain" 3M Reflective Adjustable 6-Panel Cap "Rain" 3M Reflective Adjustable 6-Panel Cap Quick View

    "Rain" 3M Reflective Adjustable 6-Panel Cap

    $45.00

    The 3M Reflective Rain 6-Panel cap features everything to keep you running and riding safe at night. 3M Reflective Rain Camo Pattern 3M Scotchlite Reflective Adjustable Strap 100% Breathable Cotton...
  • Staple x ICNY 3M Reflective Sweatshirt Hoodie Staple x ICNY 3M Reflective Sweatshirt Hoodie Quick View

    Staple x ICNY 3M Reflective Sweatshirt Hoodie

    $219.00

    The Staple x ICNY 3M Reflective Sweatshirt Hoodie is part of the four piece 3M Reflective Capsule Collection.  The capsule is a true collaborative collection featuring graphics and branding from both...
  • Staple x ICNY Design Cuff Reflective Beanie Staple x ICNY Design Cuff Reflective Beanie Quick View

    Staple x ICNY Design Cuff Reflective Beanie

    $69.00

    The Staple X ICNY Design Cuff Reflective Beanie is part of the four piece 3M Reflective Capsule Collection.  The capsule is a true collaborative collection featuring graphics and branding from both...
  • "Dust Yourself Off" 3M Reflective T-Shirt "Dust Yourself Off" 3M Reflective T-Shirt Quick View

    "Dust Yourself Off" 3M Reflective T-Shirt

    $50.00

    Made from the highest quality fabrics this t-shirt lasts the test of your daily regime, cycling or running needs. 3M Reflective Chest & Back. Comes in Black or White. Wash...

FUNCTION FORWARD

"We all start from somewhere. About 3.5 years ago I was riding home and was hit by a car. The next day at work I grabbed a pair of socks, some reflective tape and made the first pair of ICNY socks. This whole brand was created out of necessity for safety apparel where style is the focus."
-Mike Cherman, Founder.

 

Cycling is great exercise and a fun way to express individual style, but can sometimes become hazardous, especially on city streets. After several accidents and numerous close calls, designer Michael Cherman decided he needed something to help himself stay safe while riding at night. He set out to create a line with one goal in mind: make functional and stylish basics with visibility features. And just like that, ICNY Reflective-Wear was born.

ICNY utilizes a unique
3M reflective application on socks and t-shirts that produce a strobe effect when lit, making the wearer visible at night. ICNY is not just for cyclists. It’s for anyone who wants to be seen at night; runners, skaters and pedestrians alike, meeting at the intersection of safety and style. Everything from design to production happens at Cherman's studio in Brooklyn, NY.

ICNY ON INSTAGRAM

NEWS FEED

  • 21

    November

    2014

    #ICNY on Instagram Weekly Roundup

    Congrats to the selected few Instagrammers for this week's roundup. Make sure you tag #ICNY and #EyeSeeNewYork on all of your ICNY related photos for a chance to be featured. Row 1: @extrabutter Row 2: @bobby_yeh @builtcycles @adultchilds @thearasquadRow 3: @prof_beak @bamitsbernie @rebelyuth @mikedann   Follow @ICNYSPORT on Instagram and Twitter.

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  • 20

    November

    2014

    ICNY x Speedvagen Money Truck Limited Edition T-Shirt

    Bet you’ve never seen a reflective money truck before. We’ve partnered with custom bicycle fabricator Vanilla Workshop to outfit their Speedvagen Money Truck cyclocross bicycle team vehicle in full 3M that lights up from twilight to dawn. Only 50 shirts made.  Available for purchase here.  

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  • 18

    November

    2014

    ICNY x Shoe Gallery 3M Reflective Socks featuring Andrew Talansky

    Check out these photos of Garmin Sharp Pro Cycling team member Andrew Talansky lacing up the Shoe Gallery x New Balance MT580 "Tour De Miami" shoes, accompanied by the custom ICNY 3M Reflective Original Dot Sock to match. Shoes are set to dropon 11/22 and socks are available now exclusively...

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  • 17

    November

    2014

    ICNY Instagram Weekend Takeover Featuring @stevesweatpants

    Over the weekend, ICNY announced its first ever NYC photography series on Instagram. The Instagram Weekend Takeover Project was created to highlight both professional and hobbyist photographers with a unique, fresh, and incredible point of view of NYC through their lens (or phone). For the first installation of the Takeover, we asked Steven...

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