FEATURED PRODUCTS

  • Block Sport 3M Reflective T-Shirt (White) Block Sport 3M Reflective T-Shirt (White) Quick View

    Block Sport 3M Reflective T-Shirt (White)

    $55.00

    DETAILSJust in time for Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M Reflective Designs...
  • All Court 5-Panel Cap (White) All Court 5-Panel Cap (White) Quick View

    All Court 5-Panel Cap (White)

    $45.00

    DETAILSNow available in a refreshing white body for Summer 2015, the All Court Cap is constructed with fully reflective piping throughout its 5 panel body, producing a strobe-like effect when in...
  • Panel 3M Reflective T-Shirt (White) Panel 3M Reflective T-Shirt (White) Quick View

    Panel 3M Reflective T-Shirt (White)

    $45.00

    DETAILSICNY unveils its latest collection of warm weather active essentials for Summer 2015. This season, iconography and patterns from the brand’s previous Spring collection are re-introduced and rendered in mint...
  • Lightweight Shorts Lightweight Shorts Quick View

    Lightweight Shorts

    $55.00

    Small Medium Large X-Large

    DETAILS Light weight. Heavy duty. The all day, all night warm weather short has arrived. Constructed with lightweight polyester to allow movement and motion. Adjustable waistband for comfort. Accented with...
  • Wave Logo 3M Reflective T-Shirt (White) Wave Logo 3M Reflective T-Shirt (White) Quick View

    Wave Logo 3M Reflective T-Shirt (White)

    $50.00

    DETAILSJust in time for Spring and Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M...
  • Dot 2.0 5-Panel Cap (White) Dot 2.0 5-Panel Cap (White) Quick View

    Dot 2.0 5-Panel Cap (White)

    $30.00

    DETAILSVersion 2.0 of the popular all over print dotted cap, now in a clean, crisp, white for the ICNY Summer Capsule Collection. CONTENTS, CARE & COMPOSITION All over dotted reflective...
  • Racing 3M Reflective T-Shirt (White) Racing 3M Reflective T-Shirt (White) Quick View

    Racing 3M Reflective T-Shirt (White)

    $50.00

    DETAILSJust in time for Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M Reflective Designs...
  • Tech Tights 3M Reflective Tight Tech Tights 3M Reflective Tight Quick View

    Tech Tights 3M Reflective Tight

    $60.00

    Small Medium Large X-Large

    DETAILSICNY's first technical any-and-all-activity tights are constructed with breathable, stretch fabrics for maximum movability and designed with 3M reflective dotted print design and accents throughout for superior visibility.  CONTENTS, CARE &...
  • Wave Logo 3M Reflective T-Shirt (Red) Wave Logo 3M Reflective T-Shirt (Red) Quick View

    Wave Logo 3M Reflective T-Shirt (Red)

    $50.00

    DETAILSJust in time for Spring and Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M...
  • Wave Logo 3M Reflective T-Shirt (Royal) Wave Logo 3M Reflective T-Shirt (Royal) Quick View

    Wave Logo 3M Reflective T-Shirt (Royal)

    $50.00

    DETAILSJust in time for Spring and Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M...
  • Wave Logo 3M Reflective T-Shirt (Black) Wave Logo 3M Reflective T-Shirt (Black) Quick View

    Wave Logo 3M Reflective T-Shirt (Black)

    $50.00

    DETAILSJust in time for Spring and Summer, ICNY 3M Reflective T-Shirts are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tees feature 3M...
  • Wave Logo Tank (White) Wave Logo Tank (White) Quick View

    Wave Logo Tank (White)

    $40.00

    DETAILSJust in time for Spring and Summer, ICNY 3M Reflective Tanks are now using an updated poly-cotton blend that provides increased comfort and moisture wicking properties. All tanks feature 3M Reflective...

NEWS FEED

  • 01

    July

    2015

    ICNY 2015 Summer Capsule Collection Lookbook

    ICNY unveils its latest collection of warm weather essentials for Summer 2015. This season, iconography and patterns from the brand’s previous Spring collection are re-introduced and rendered in mint greens, cool grays, and bright whites and complimented with ICNY’s signature reflective details. Staying true to the brand’s focus on being...

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  • 10

    June

    2015

    Video Recap: BOON THE SHOP x ICNY Customization Laboratory

    South Korean premier menswear retailer BOON THE SHOP recently hosted a special customization event with New York based alternative sportswear brand ICNY. During the event, customers had the unique opportunity to personalize t-shirts with ICNY founder and designer Mike Cherman. Customers were provided with an array of reflective graphics and...

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  • 28

    May

    2015

    ICNY at Transportation Alternatives Bike Home from Work Party

      This Friday, ICNY will be celebrating the end of National Bike Month at Transportation Alternative's Bike Home from Work Party. Come visit the ICNY tent for giveaways and special discounts on select ICNY apparel and accessories while supplies last. Details below: T.A. Bike Home from Work PartyThis Friday, May 29 from 6...

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  • 29

    April

    2015

    ICNY AT RED HOOK CRIT WRAP UP

    ICNY was proud to be a partner this years Red Hook Criterium no. 8, that took place right here in our hometown of Brooklyn, New York. Every partnership, sponsorship, or collaboration should always be meaningful and purposeful, so the brand’s goal was to be able to provide the race and...

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FUNCTION FORWARD

"We all start from somewhere. About 4 years ago I was riding home and was hit by a car. The next day at work I grabbed a pair of socks, some reflective tape and made the first pair of ICNY socks. This whole brand was created out of necessity for safety apparel where style is the focus."
-Mike Cherman, Founder.

 

Cycling is great exercise and a fun way to express individual style, but can sometimes become hazardous, especially on city streets. After several accidents and numerous close calls riding in the streets of New York City, designer Michael Cherman decided he needed something to help himself stay safe while riding at night. He set out to create a line with one goal in mind: make functional and stylish basics with visibility features. And just like that, ICNY Reflective-Wear was born.

ICNY utilizes a unique
3M reflective application on socks and t-shirts that produce a strobe effect when lit, making the wearer visible at night. ICNY is not just for cyclists. It’s for anyone who wants to be seen at night; runners, skaters and pedestrians alike, meeting at the intersection of safety and style.

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